Tyler / Visual Research Moodboards

May 7, 2014 § Leave a comment

To tackle my design process I’ve made this extensive moodboard as a way to really get a look into Tyler’s style and personality, generating a visual library to pull ideas and references from. The boards are a mix of his musical art stuff, such as album covers, music video screenshots, and gig posters. As well as this I’ve brought together his art style, with his own motifs, such as the inverted cross and donut, and his rough style of collage like design, mainly obtained from his various websites, such as his clothes store, and the OFWGKTA website. I wanted to bring together all his different typographic styles he uses throughout his designs, including the bold Cooper Black font, his own typeface styles like the donut, the rough font seen on the cross below, and the thin ‘Golf Wang’ font occasionally used. Within these moodboards is also fan made art, used for inspiration.
As well as looking at Tyler’s creative visual style, I’ve been listening to all his music too, to further gain inspiration, and get an insight to his personality, which his music does very well. I aim to get some lyrics from one of his songs that seem appropriate for the poster.

Places I intend to explore are:

– pattern
– illustration
– typography
– possibly some use of swiss style influences
– simplicity

Here’s a list of common things running through his work, music, and style, as well as some words fluent throughout:

Attire: shirts / patterns / 80s/90s / tiedye
Yonkers / Golf Wang / Odd Future / AKA Wolf Haley / Cats, lots of cats / ‘its us’ cross / Donut / Warped vintage photos / Text overlay / colour filters / eyes cut out and glowing (warped faces) / animal prints & outlines (mainly cats) / stripes / goblin / Odd Future Wolf Gang Kill Them All (OFWGKTA) / satanic references (inverted cross / 666)

OFWGKTADGAFLLBBLSBFBN (Odd Future Wolf Gang Kill Them All Dont Give A Fuck Litter Life Bacon Boys Loiter Squad Butt Fuck Bitch Niggas) / CARTOONS / flog gnaw

Screen Shot 2014-05-15 at 11.13.23 Screen Shot 2014-05-15 at 11.15.11 Screen Shot 2014-05-15 at 11.15.02 Screen Shot 2014-05-15 at 11.14.43 Screen Shot 2014-05-15 at 11.14.28 Screen Shot 2014-05-15 at 11.14.17 Screen Shot 2014-05-15 at 11.13.55 Screen Shot 2014-05-15 at 11.13.36


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